Copywriting Is A Skill



When posting content, it’s always good to give a backstory to what it is that you are posting. It allows for your followers and supporters to engage with you. Also, it is good to include a question or two, in your content, to spark a conversation. It also creates a dynamic within your content that allows your followers and supporters to learn from eachother as well.

Comments

Post a Comment

Popular posts from this blog

EMAIL OPEN RATES

  Industry-Specific Open Rates (2025) Health & Fitness: 48.9% Education & Consulting: 45% Entertainment / Events: 43.8% Retail: 37.5% Software / Tech & E-Commerce: 38–39% Non‑Profit: 53%  Best Practices to Improve Open Rates Write compelling, concise subject lines (under 50 characters, fewer than nine characters perform best for association audiences)   Use segmentation and personalization Test send days and times, often midweek (Tuesday or Wednesday) yields best open rates in many industries   Focus on automated flows (e.g. welcome series, abandoned cart)—they typically generate much higher open rates and conversions than broadcast campaigns
Read more

BUSINESS MOATS

 Core Categories of Competitive Business Moats Business moats generally fit into five distinct categories: 1. Network Effects: A product or service grows more valuable as its user base expands. - Example: Social platforms like Meta’s Facebook and Instagram, or marketplaces such as Amazon and eBay, become increasingly attractive to new users because of their existing participant base, creating a formidable barrier for newcomers attempting to gain traction. 2. Intangible Assets: Non-physical resources that provide sustainable competitive advantages. - Examples include:   - Brand Power: Established brands like Apple or Nike command premium pricing through customer recognition and loyalty.   -  Patents and Intellectual Property: Proprietary rights to products or technologies, particularly prevalent in pharmaceuticals.   -  Regulatory Licenses: Government-issued permits that limit market participation, such as those required for utilities. 3. Cost Advantage: The...
Read more

MARKETING TRENDS IN 2025

Image
 Marketing is always changing. Since the new year is approaching us, we will see older strategies becoming enhanced and newer strategies being tested. Feel free to share this video based on a few marketing trends for 2025. 
Read more